What does showing up and running your business mean?
In the online space the phrase "showing up and running your business" is often used, I use it too, but what does it actually mean? It's not just about physically being present; it encompasses a holistic approach to building and sustaining your business. Let's breakdown what it means to show up and run your business.
Showing Up: Crafting Your Business Identity
When we talk about showing up, it's all about how you present your business to the world. This involves a multifaceted approach:
1. Branding:
Your brand is the face of your business. It’s not just a logo; it's the entire personality and identity that your business embodies. Think about the emotions and values you want your brand to evoke.
2. Marketing:
Effective marketing goes beyond promoting; it's about storytelling, connecting with your audience, and creating a narrative that resonates. Empower and nurture your community through genuine interactions.
3. Community Building:
Your business doesn't exist in isolation. Building a community around your brand fosters a sense of belonging. Actively engage with your audience, address their needs, and create a supportive environment.
Running Your Business: Behind The Scenes
Running your business involves having a clear strategy and a set up that supports you:
1. Strategy and Planning:
Have a plan! Define what you want each season to look like, set thoughtful goals, and build a clear action plan. This is what everything comes back to and guides you during each season of business.
2. Systems and Processes:
Having the right systems for you, can bring more ease to running your business. Identify what processes can be adjusted - maybe look at automation, outsourcing, taking away anything that isn’t necessary, to bring you more time and energy.
3. Support Systems:
Identify the support you need, whether it's mentorship, partnerships, or outsourcing certain tasks. Surround yourself with a network that strengthens and lifts you up!
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FREE WORKSHOP: Build Your Business With Intention
In this 30 minute workshop we look at the 4S’s within your business that impact how you show up and run your business. You will then identify which of these areas needs more support and clarity around what you want this to look like, then set out action steps for you to work on and implement after the workshop.
Crafting Your Unique Approach
In Your Season To Bloom, we create your business strategy to fit your unique business and way of working. Here are some questions I explore with my clients to help identify what showing up and running their business looks like for them:
Is your business aligned with your values?
What systems do you need to put in place?
What kind of support is the most important to you?
What ways of marketing do you enjoy?
How do you want people to feel when they hear from you?
The Ultimate Goal: Building a Business and Life You Love
The main aim is to build a business that not only serves your clients or customers but also supports the life you want. Through intentional strategy and meaningful marketing, you can create a business that aligns with your values, resonates with your audience, and guides you towards the life you desire.
In summary, showing up and running your business is so much bigger than just those two words. It's about uniqueness, strategy, and the continuous journey of aligning your business with your personal and business aspirations. So, let your business be a true reflection of you, and watch it flourish.
